American Airlines recently announced that it would be installing its new next-generation business class seats on every 767-300 and 777-200 in its fleet. The new seats will convert to lie-flat beds with comfortable duvets and soft pillows. The manufacturer, known as Recaro, also prides itself on the newly-designed IFE system. The seat also has many other innovating features like Bose QuiteComfort 2 Noise Cancelling Headsets, swiveling fold-away tables, six-way adjustable headrests, and adjustable seat pitches. These seats have been highly anticipated ever since their preview at the ITB, the world's leading travel fair, in Berlin, Germany. They were officially unveiled to the National Business Travel Association (NBTA) convention in Chicago, IL. I personally believe that this will set a new standard in the business travel industry and, with time, will have other airlines coming up with a new formula for business travel. This, in my opinion, is pure innovation.
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